School Counseling and Student Services

School Counseling and Student Services

Career and Technical Education

School Counseling and Student Services

Career Catalog

Education, Teaching & Training

School Counseling and Student Services workers support students’ academic progress, career development, well-being and access to school services.

What You Would Do

  • School Counseling and Student Services workers support students’ academic progress
  • Career development
  • Well-being and access to school services
  • Follow ethical
  • Privacy
  • Safety

The exact work depends on the learners, subject, setting, goals, technology, credentials and level of responsibility.

Types of Work You Could Explore

Academic and career planning — Explore academic and career planning. Learn the role’s purpose, population, methods, boundaries, training and employer expectations.

Counseling — Use a professional helping relationship to assess needs, set goals and support change within legal scope.

Crisis response — Assess urgency, use de-escalation and connect people with immediate, appropriate help.

Referrals — Explore referrals. Learn the role’s purpose, population, methods, boundaries, training and employer expectations.

Attendance — Explore attendance. Learn the role’s purpose, population, methods, boundaries, training and employer expectations.

Testing — Explore testing. Learn the role’s purpose, population, methods, boundaries, training and employer expectations.

Family engagement — Explore family engagement. Learn the role’s purpose, population, methods, boundaries, training and employer expectations.

Student programs — Explore student programs. Learn the role’s purpose, population, methods, boundaries, training and employer expectations.

You do not have to choose a specialty before you begin. Job titles and specialty names vary among employers and training programs, and one job may include more than one type of work.

Who Might Like This Career

This career may appeal to you if you are interested in academic and career planning, counseling, crisis response. It can be a good fit for people who enjoy careful problem solving, accurate work, learning how people build knowledge and skills through explanation, practice and feedback and seeing a clear result from their effort.

Where You Could Work

elementary and secondary schools, colleges, career centers, alternative programs and education agencies.

Pay and Job Outlook

Median annual pay: $64,330 in May 2025 for school and career counselors and advisors, a broad education-support comparison group.

These are national U.S. figures for the occupation or comparison group named above, not a promised starting salary. Pay can vary considerably by location, experience, specialty, overtime, union agreement, employer, role, credentials, location and local market. People starting the career commonly earn less than experienced workers; paid training programs may increase wages as skills grow.

U.S. Bureau of Labor Statistics career and pay information

Skills You Can Start Building

  • School Counseling and Student Services workers support students’ academic progress, career development, well-being and access to school services
  • Follow ethical, privacy, safety, supervision and documentation requirements for the role
  • Identify learner goals, needs, prior knowledge and barriers
  • Plan clear instruction, practice and useful feedback
  • Use appropriate content, learning tools and inclusive methods
  • Assess progress and adjust support
  • Communicate with learners, families, colleagues or partners

How School Counseling and Student Services Work Is Changing

Learning platforms, simulations, virtual classrooms, accessible media and analytics are changing how education is designed and delivered.

AI may assist with lesson planning, tutoring, translation, content creation and feedback. Educators must verify accuracy, protect privacy, address bias and teach learners to use these tools responsibly.

Digital platforms can expand access and automate parts of planning or assessment, but effective learning still depends on clear goals, strong explanations, practice, feedback, relationships and professional judgment.

Education and Training

Preparation may include supervised work, apprenticeship, CTE, college, graduate education or employer training. Public-school teachers and many school counselors or administrators require state credentials; other education and training roles vary.

Career Pathways and Apprenticeship Availability

Typical pathway: Employer training and related paid experience are common; apprenticeship availability varies.

School counselors generally need graduate preparation, supervised experience and state credentials. Apprenticeship may support nonclinical student-service roles or approved supervised pathways.

A Registered Apprenticeship follows an approved training plan and combines paid work, supervised learning, related instruction and progressive skill development. Some employers use the word apprenticeship for paid programs that are not registered. Ask the sponsor which type it is and what credential, wage progression and job it provides.

Licenses and Certifications

Licensing depends on the role and jurisdiction. Public-school teachers, school counselors and administrators commonly need state credentials; postsecondary, corporate and workforce roles have different education and experience expectations.

Look up licenses in your state

Explore career certifications

Career Pathways to Learn School Counseling and Student Services and Gain Experience

Apprenticeship — Learn through real paid work with experienced workers who teach and guide you, supported by technical instruction and a structure for developing and measuring progress. Some apprenticeships are Registered Apprenticeships; others are not.

Entry-Level Jobs — Gain paid experience with tools, equipment, customer service, safety and workplace practices through beginning work in the field.

Youth Apprenticeship — Begin developing career skills through work while continuing high-school education where a suitable program is available.

Career and Technical Education CTE — Build applied skills through education, training, instructional technology, human resources or a technical field you may teach.

Pre-Apprenticeship — Learn introductory skills, safety and workplace expectations while preparing for apprenticeship or employment. Verify that the program connects participants with real employers and does not charge tuition simply for possible access to an apprenticeship.

Co-op — Combine education with career-related work experience through a high school, CTE program, community college or other educational program.

Paid Work-Based Learning — Get paid to do real work for an employer while learning skills and gaining experience related to the career.

Employer, Platform or Instructional Training — Learn subject content, teaching methods, learning technologies, accessibility and organization-specific requirements.

From Learning to Experienced Work

Skills develop through practice and experience. People who are new to the work usually receive more instruction and supervision. As they demonstrate skill, judgment and reliability, they take on more difficult work, greater responsibility and more independent assignments.

A common progression: Learn → Practice → Gain Experience → Build Confidence → Take on More Responsibility → Work More Independently

Experienced workers may eventually supervise work or teach and guide newer workers, trainees and apprentices.

Where This Career Can Lead

With experience and any required credentials, you may deepen a subject or learner specialty, lead programs, mentor educators, design curriculum, manage education systems or pursue research and policy leadership.

Questions to Ask Before You Apply

  • Is this a paid job from the beginning?
  • Is it a Registered Apprenticeship, an employer-run apprenticeship, another training program or a regular job with training?
  • What equipment and work will I learn, and who will teach me on the job?
  • How does pay increase as I gain skills?
  • Who provides the classes, and can I earn college credit or an industry credential?
  • What tools, transportation, physical requirements, licenses, background checks or costs should I expect?

Explore related careers

Consider these careers with overlapping tools, materials, systems or work settings:

Academic Advising

Teacher Assistance and Classroom Support

Corporate Training

Apprenticeship and Work-Based Learning

Education Administration

Curriculum and Assessment

Education Research and Policy

Explore opportunities

Search apprenticeships and programs on Apprenticeship.com

Explore Apprenticeship.com state apprenticeship guides

Learn more from official career resources

Occupational Outlook Handbook career profile

Apprenticeship gov occupation finder